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Forget Networking. Think Netweaving: The Art of Generous Connection

In the world of change management, where the human factor is critical to the success of any transformation, building meaningful connections is not just a skill — it’s a responsibility. That’s why the concept of netweaving is especially relevant for professionals committed to human-centered change.

What is Netweaving?

Netweaving is more than networking. It’s a relationship-building philosophy based on generosity, active listening, and collaboration. Instead of asking “What can this person do for me?”, the NetWeaver asks:

“How can I help this person? Who can I connect them with to accelerate their success?”

Coined by Bob Littell (https://www.linkedin.com/in/bob-littell-74727811/), netweaving is the practice of offering before asking, of leading with value rather than self-interest.

Networking vs. Netweaving: What’s the Difference?

While traditional networking is often transactional — focused on exchanging business cards and seeking opportunities — netweaving is relational and altruistic in nature. Here’s a comparison:

Networking

“Who can help me?”        

Self-focused                                

Transactional          

Superficial contacts                          

Netweaving

“How can I help others?”

Community-focused

Generous and relationship-driven

Meaningful and lasting connections

Why Netweaving Matters in Change Management

Change management is, at its core, a people-centered discipline. It involves dialogue, trust, empathy, and influence. To lead real transformation, we need more than tools — we need human alliances.

Embracing netweaving means:

  • Creating support networks among professionals who share experiences
  • Generously exchanging practices and ideas
  • Strengthening communities of practice like the Change Management Alliance

Netweaving in Action: How to Start?

You don’t need a formal title or role to practice netweaving. All you need is intention and action. Here’s how to begin:

  1. Introducing two people who could benefit from knowing each other
  2. Offer help before asking for something in return
  3. Listen carefully to others’ challenges and look for ways to contribute
  4. Share valuable content, events, and opportunities with your network
  5. Be a connector inside your team, organization, or professional community

A Culture of Contribution at CMA

At the Change Management Alliance (CMA), we believe that a strong, generous global community is essential to advancing the discipline of change management. That’s why we encourage our members to embody the spirit of netweaving — helping, connecting, and growing together.

Would you like to be part of this movement?

If you value human-centered change and want to build meaningful relationships with professionals who share this purpose, join the CMA today. Whether you’re a seasoned expert or just starting, you’re welcome in our community.

And if you’re already a member, we invite you to extend this opportunity:

Share the CMA with your peers, colleagues, and friends who believe in building a better future through the power of change — and through the power of connection.

Because managing change is humanizing it, and humanizing starts with connection.

By https://hucmi.com

Premier Knowledge Provider of:

Want to join the CMA – Change Management Alliance, a FREE, collaborative learning community? Click here: https://www.change-management-alliance.network/share/98ldn_ZS8CdABu1W?utm_source=manual

All the best

Vicente Gonçalves

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